Fortress Surgeon Digital Marketing, a specialist digital marketing agency, announces an increased search engine optimization solution for plastic surgeons, focusing on on-line visibility, client interaction, and technique growth. Lauren's focus on ROI and enthusiasm for finding the vital details that change projects from great to wonderful include creating a grand scale multivariate examination structure utilizing fractional factorial evaluation for understanding ROI capacity in digital media throughout Pfizer Rx brand names within the Pfizer for Living profile, and establishing a projection technique for anticipating ROI prior to media investment.
One of the important things Martin appreciates most about his duty is the possibility to research and recognize the nuances of both new and well established markets, and with growing his understanding of them seek the Holy Grail of product-market fit.
He leads a team of media method, media preparation, media purchasing and media execution professionals that collaboratively make sure that campaign goals are achieved in order to optimize engagements and ROI. Lauren's career in electronic and media started in the 90's, equally as digital ended up being a viable advertising channel.
While at Underscore, she spent three years showing Online search engine Advertising at the WSE College in Krakow. Among her faves memories of operating at Underscore was years earlier, when they found out how to map Nielsen data to Yahoo's target market base and verify out ROI from digital media to retail purchase.