Fortress Surgeon Digital Marketing, a doctor digital marketing company, introduces an increased search engine optimization service for cosmetic surgeons, concentrating on on-line visibility, individual involvement, and technique growth. Lauren's concentrate on ROI and interest for finding the important details that transform campaigns from great to great include establishing a grand scale multivariate examination structure making use of fractional factorial analysis for recognizing ROI possibility in digital media throughout Pfizer Rx brands within the Pfizer for Living portfolio, and establishing an estimate method for anticipating ROI before media investment.
A 25-year professional in the health care advertising and marketing area, Tracey began her profession as a firm account person for a selection of pharma brands and later on pioneered the marketing initiative to introduce a first-of-its kind portal in the eyeglasses and eyecare space.
He leads a group of media method, media preparation, media acquiring and media execution specialists who collaboratively make certain that project goals are achieved in order to make best use of roi and engagements. Lauren's profession in electronic and media began in the 90's, just as digital became a practical advertising network.
While at Underscore, she invested three years showing Online search engine Marketing at the WSE University in Krakow. One of her faves memories of working at Underscore was years back, when they found out exactly how to map Nielsen data to Yahoo's audience base and verify out ROI from digital media to retail acquisition.